October 2010 Holiday Lookbook
August 31, 2010Shiraz Events Introduces New Staffing & Promotions Division
August 31, 2010Shiraz Events is pleased to announce that Ben Draper has been promoted to oversee the new Staffing and Promotions Division at Shiraz Events NYC. With Fashion Week around the corner and a line-up of 10 events for Fashion’s Night Out, Draper has stepped in and proved that Shiraz Events can book only the best, most flawless staff, for any event need. Read more>>
Ad Creative Q&A with Shai Tertner
August 24, 2010In lieu of our new ad in BizBash, we did a quick 5 in 5 with Shai to address a few questions about the creative approach taken when the ad was designed. Only the best for our curious fans!
1. Shiraz: What was the artistic vision behind this ad?
ST: I’ve been decorating my new apartment and have been considering creating an eclectic combination of framed art and family images on a wall in my apartment. I thought it would be a great way to showcase the Shiraz Events images and be a little playful.
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2. Shiraz: How does this ad speak the voice/personality of your brand?
ST: The Shiraz Events aesthetic is very clean and finished, however, since we work with many different brands and design environments for the brands, we have to be very versatile in our approach. For whomever knows the brand, it is clear that there is an evolution into a comfort zone where there is more use of color and texture, and I think that this ad manifests this clearly: we are multi faceted, our creative ability has a wide range.
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3. Shiraz: Why did you choose these photos specifically?
ST: I think they showcase some of our best work in each category, they are well shot and I can even call them artistic.
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4. Shiraz: You’ve used 2 photos of your staff, what are you trying to convey?
ST: Do you need to borrow the reading glasses I don’t have?… 🙂
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5. Shiraz: Explain how you differ from Creative Edge, and their ad on the back cover.
ST: I’m not too sure how we compare with them since we are two different breeds leading two different companies in a similar range of services. We both do great work but we position ourselves in different ways.
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Let us know what you think, and be sure to get your followers’ feedback too but Tweeting and ‘Like’-ing the post!
Holiday Decor: Tackling a Conference Room
August 17, 2010As crazy as it sounds, the holidays are RIGHT around the corner! While you’re worried about how to design your home and how to impress family and friends, cutting edge businesses are worried about how they’ll impress you at your holiday lunch!
BizBash approached Shai with this question: What’s a fresh way to transform a conference room into a holiday celebration?
Check out his answer and design suggestions below.
“What does every conference room have in common? A conference table. The table should be the central focus of the room, simple enough where meetings can still be held, yet chic enough to really bring the holidays to life. The best way to do this is by designing and decorating runners. Depending on the mood of the office, try one of the following!
Snow White
Think: shimmer, elegance and peacefulness of a recent snowfall
Sexy Red
Think: sexy dark red hues of the holidays brass, gold and red
Neutral Green
Think: Snow White, and Sexy Red, but more of a whimsical experience.
Does the office have glass walls or windows? Compliment them with ornament or text decals.
Vendor Preference
– Décor concept, production: Shiraz Events
– Fabrics: Ruth Fischl
– Decals: Sign-a-Rama
Stay tuned for Holiday Catering and Entertainment ideas from Shai!
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Let’s just say, Shai’s ideas were so fab they were “steal” worthy!
Check out the “Steal This Idea” featured in the Chicago BizBash.
Summer Produce for the Home Cook
August 13, 2010Shiraz was asked by a private client to make an afternoon spread for a warm Summer day to coincide with an outdoor Barbecue. Taking inspiration from classic Italian Antipasti and the bountiful summer produce at the Farmer’s Market, Shiraz prepared a colorful assortment of items to inspire the home cook.
Caprese Salad of freshly Mozzarella and heirloom tomatoes with a trio of salts and olive oils, a cold pesto salad with market vegetables, charcuterie served with mustard and cornichons and a tarragon scented tri-color cauliflower salad were served with a crisp Long Island Rosé and Grapefruit Margaritas with a zested salt rim. Summer perfection!
Floral arrangements that translated from the living space…
…to the wraparound deck.
Hamptons Private Dining: Salad
July 30, 2010One of the most exciting things about the Summer is working with clients to create menus that evoke what Summer personally means to them. To many this is sensory; sweet corn, blooming flowers, the smell of the Ocean.
For a recent private dinner in the Hamptons our client wanted to incorporate items from their home garden and to utilize ingredients locally sourced in Long Island.
The result was a sophisticated beautiful salad which captured the essence of Summer.
| Gathering fresh herbs |
| Setting up for Dinner |
| Enjoying the beautiful Market Salad |
Try it on your own!
Take pictures and show us how great your salad came out!
Recipe: Locally Sourced Greens | Edible Flowers | Fresh Berries | Smoked Bianca Cheese| Herbs Snipped From the Garden
Check out more of our food trend posts !
Favorite Getaways
July 28, 2010Carrera Sunglass Escape: Swim Week 2010
July 23, 2010Swim Week in Miami could not be complete without a Carrera Sunglass Escape Soiree hosted by Solstice Sunglasses Boutique. With sponsors like Belvedere, Bustelo Coffees and Veuve Clicquot, BMF Media reached out to Shiraz Events to bring the event full circle with a selection of Summer mini-bites.
With choices like Pecan Crusted Scallions and Tuna Burgers on toasted Brioche, the star studded crowd had a blast trying on tons of Carrera Sunglass styles!
Shiraz staff ‘passed’ Carrera sunglasses to guests for a ‘taste’!
Mya had to try them on too!
Check out MORE PHOTOS>>